About

True Collar Co. is Black owned, woman owned, and founded by a union electrician based in the Bay Area, California.

 True Collar Co. is a lifestyle workwear brand with a streetwear edge.  The concept was to create workwear that is trendy and will impress during and after work hours.

 The brand's purpose is to uplift the diversity in the construction and labor trades with clothing that reflect our identity. This includes Black, Indigenous, people of color, women, youth, LGBTQ+, and everyone who are "othered" in our industry. A brand dedicated to making our customers feel a sense of pride in their field and promote solidarity.